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About Imperfect

Giving Back Through Our Reduced-Cost Box

Since we recently received a grant from Kroger’s Zero Hunger Zero Waste Foundation to expand our reduced cost box program, we wanted to take some time to explain just how important this program has become to us as a company. Imperfect was founded to do one thing: make a better food system for everyone. So while saving good food from going to waste is central to that mission, so is making healthy food more accessible to the people who need it most.

Since day one, one of our guiding principles has been to increase food accessibility. Yet we knew from the start that not everyone could afford an Imperfect box. We also knew that we could do something about it.

At Imperfect, we’re proud to support initiatives that increase access to healthy food by donating thousands of pounds of produce every week to our food bank partners. We’re also proud to offer a reduced-cost box program to SNAP recipients. This is an initiative we started after learning that online food retailers like us aren’t able to accept SNAP/EBT benefits because of antiquated USDA regulations.

Our reduced-cost box program lets folks get produce for an additional 33% less than our regular boxes and is around 50% less than the grocery store. And while we take a financial loss on these boxes, we do this because it’s the right thing to do. We believe that it’s important to make good food more accessible to all of our neighbors, regardless of income.

To date, we have delivered over 284,000 reduced cost boxes to low income families and are excited to deliver even more. We will be using the money from the Zero Hunger Zero Waste foundation to grow our reduced cost box program in Chicago even further so that we can work to help eliminate food deserts on the South side of the city. It’s because of our customers’ commitment to fighting food waste and building a better food system that we can support efforts like this. So thank you for believing that a single small act, like subscribing to a weekly box of produce, can make a difference. Every week, you’re helping us make the world a little bit better.

Here’s what these special boxes mean to our reduced-cost box recipients, in their words:

“The reduced-cost produce box from Imperfect has really changed my life and allowed me to focus on my work and my home, without worrying about where our next healthy meal is going to come from.” – Taylor

“I love my Imperfect produce box as I use it to make homemade baby food for my daughter. It’s what’s healthy for my little girl and I know what is going into it as the produce quality is amazing, just in different shapes.” -Marianne

“After my youngest son was born I was forced to quit my job because childcare for two infants was too costly and ended up being a wash pay wise. This program is helping to keep fresh produce a daily part of my family’s life.”- Patricia

Want to sign up for a reduced-cost box? Anyone who qualifies for SNAP is eligible for a reduced-cost box. Click here to learn more about the program and apply!

Your support makes these reduced-cost boxes possible. Thank you!

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Edwina Hill
Edwina Hill
5 years ago

Are you currently offering SNAP/EBT as payment for boxes online? That would be a wonderful benefit as well as get more people to buy stock and more exposure, too! ~EMH~

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Imperfect
Imperfect
5 years ago
Reply to  Edwina Hill

Hey Edwina,
We aren’t currently able to accept SNAP due to regulations, but our reduced cost box program is open to anyone who qualifies for SNAP/EBT benefit. Thanks for reading our blog and for caring about this issue that’s so near and dear to our hearts.

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Jodine jodi
Jodine jodi
5 years ago

Check out the WIC program. Maybe there’s a way you can work with that program. They give vouchers for farmers market. Maybe they’ll give vouchers for Imperfect Produce.

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Imperfect
Imperfect
5 years ago
Reply to  Jodine jodi

Thank you for the thoughtful recommendation, Jodine!

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Gail McGough
Gail McGough
5 years ago

If I qualify financially for the discounted box, but am not in the SNAP program, do I still qualify to buy?

Reply
Imperfect
Imperfect
5 years ago
Reply to  Gail McGough

Hey Gail,
Yes, you should still be qualified to get a reduced cost box based on what you’ve described. Please fill out the form linked in the blog post above and let us know if you have any follow up questions. We’re more than happy to help!

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trackback
Understanding Food Deserts and Food Apartheid - The Whole Carrot
4 years ago

[…] groceries. Healthy food is often more expensive in food deserts, so we’re also proud to offer our Reduced Cost Box program, which offers a discount on groceries to customers who qualify for SNAP […]

Reply
robert matzner
robert matzner
4 years ago

Hey guys, i understand the program and not trying to be picky cause im not a picky person however my box had very soft for immediate use nectarines, a very bruised lime and 2 super small onions that were almost nothing to them when cutting the ends, just wanted to let you know.

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  robert matzner

Uh oh, so sorry to hear about this! That’s not the kind of imperfect we’re going for! Could you contact our team at this link so we can make it up to you? bit.ly/2FYqBdx

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Gabrielle Mathis
Gabrielle Mathis
4 years ago

Imperfect Foods should give regular box purchasers an option to donate a small amount to the reduced-cost box program each time we make a purchase.

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Gabrielle Mathis

We appreciate this suggestion!

Reply
Karen Green
Karen Green
4 years ago

Thank you for providing this wonderful program! Every child should be able to grow up learning to love fruits and vegetables and eating a healthy, varied diet. Good on ya’ Imperfect!

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Karen Green

Thanks oh so much for the love! We totally agree!

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Sue
Sue
4 years ago

I am so pleased with Imperfect. My first order had some crushed berries and wilted veggies. I wrote in and mentioned only maybe to help do a different way of packing. I received a response so quickly and a refund and back onto my back just as quickly. I absolutely am enjoying this. I’m on Social Security so hope I can continue to order.

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Sue

We’re so happy to hear that you’re enjoying the service! Thank you for your continued help in the fight against food waste.

Reply
Barbara
Barbara
4 years ago

I am a huge fan of Imperfect and recommend it to anyone who mentions groceries. I am so impressed by the quality and variety of food that I end up forgetting it’s food that would go to waste otherwise. Thank you for helping me stay healthy during these difficult times. The customer service keeps me returning as a weekly customer even when items haven’t arrived.

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Barbara

Thank you so very much for the love and support! We’re very thankful to be fighting food waste with you!

Reply
Marilyn
Marilyn
4 years ago

I, too, would be happy to contribute to help others through your reduced cost program. I love the program as well. Questions though: why don’t you have some of the same things available each week that I would think you would, say for instance, Imperfect brand garlic powder, which I mistakenly thought I could replace when I ran out, but I no longer see it! Help! Was it a one time thing? What about the bread? Other Imperfect products? Is everything a one time thing?

Reply
Kara Lani West
Kara Lani West
4 years ago

I am recently widowed and on Social Security and was turned onto you service by a friend. I was getting food delivered from another outfit but already knew how to cook and didn’t want a lot of sauces but did want more produce…Once I tried your service, I dropped the other outfit I was using. Your organic produce is wonderful, and I have been very pleased with my orders. My only regret is that I haven’t seen you offer any dates again, and those were really tasty, it made me wish I had ordered more when I had the opportunity! It really warms my heart to read all the good you are doing in the communities that suffer from food deserts. I am glad you can do so much to help people who are really in need of fresh foods and the ability to get them. I hope your company continues to grow and prosper and thank you for all that you do for people who really need you. It gives me hope, seeing what you are doing already and I know I tell everyone I can about how terrific your company is to deal with too. Mahalo nui loa!

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Kara Lani West

A’ole pilikia! We’re so happy to have you in our Imperfect family fighting food waste with us! Thanks a ton for spreading the Imperfect love. Keep an eye out for those dates; we reckon they’ll be back soon.

Reply
Vickie Davis
Vickie Davis
4 years ago

I Love imperfect
It truly is the most beautiful produce I have ever seen! It is also the best quality and gives us a great variety of foods that we can not find elsewhere for an affordable price which has been so greatly appreciated during these times. We also feel good that imperfect donates to feeding America, Thank you so much!

Reply
Imperfect Foods
Imperfect Foods
4 years ago
Reply to  Vickie Davis

Happy to hear you’re loving your wonky groceries. We’re so thankful for your love and support!

Reply
Linda Cano
Linda Cano
4 years ago

Not yet. I am awaiting for my approval letter from SNAP. COVID has caused an extensive delay due to delay in receiving my paperwork and processing everything.

Reply
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